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The Real Business of Blockchain - How Leaders Can Create Value in a New Digital Age (Relié)

Edition en anglais

David Furlonger, Christophe Uzureau

  • Harvard Business Review Press

  • Paru le : 15/10/2019
Leaders of forward-thinking organizations are exploring how blockchain can transform the way they create and seek value. Whether it's used to streamline... > Lire la suite
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Leaders of forward-thinking organizations are exploring how blockchain can transform the way they create and seek value. Whether it's used to streamline multiparty processes, create and trade new assets, or leverage artificial intelligence and the internet of things, blockchain enables entirely new business opportunities. This is just the start. As blockchain becomes more widely adopted, it has the potential to radically change the way companies and societies operate, as_ transformative a paradigm shift as the launch of the internet.
The Real Business ofBlockchain is one of the first books on this transformative technology written for business leaders. Authors David F orlonger and Christophe Uzureau - both of Gartner, the world-renowned research and advisory company - will help you : Assess how blockchain will impact your business ; Explore the value proposition that blockchain offers ; Make smart near- and midterm investments ; Position your organization in a new competitive landscape.
Timely, visionary, and accessible, The Real Business ofBlockchain cuts through the hype and helps you unlock the vast capabilities of this powerful and potentially world-changing technology.

Fiche technique

  • Date de parution : 15/10/2019
  • Editeur : Harvard Business Review Press
  • ISBN : 978-1-63369-804-8
  • EAN : 9781633698048
  • Format : Grand Format
  • Présentation : Relié
  • Nb. de pages : 257 pages
  • Poids : 0.49 Kg
  • Dimensions : 16,2 cm × 24,1 cm × 2,2 cm

À propos des auteurs

David Furlonger is a Vice President and Gartner Research Fellow based in North America. His research focus is as a futurist, analyzing how long-term business and technology trends strategically impact societies, industries, governments, and organizations. In 2007 he initiated Gartner's research theme titled "The Future of Money," and later launched Gartner's blockchain research and Center of Excellence.
Christophe Uzureru is a Vice President at Gartner, based in Asia Pacific. His research focuses on how blockchain and tokenization enable new assets, products, and services to generate business and consumer value. His analysis explores the evolution of digital business, taking into account emerging technology and innovations as well as their impact on customer behavior.

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