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Customer Relationship Management
Edition en anglais
9,49 €
E-book - ePub
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Résumé
In the compelling book "Customer Relationship Management: Building Strong Customer Connections, " author Eli Jr takes a bold dive into the intricate world of Customer Relationship Management (CRM). CRM has become essential for modern businesses. This book serves as an enlightening introduction. It explores strategic objectives, processes, types of CRM, and the "8 Building Blocks" and "4 C's" of successful CRM. Eli Jr outlines how CRM attracts, retains, and satisfies customers.
He provides actionable steps to implement effective strategies. The types of CRM are discussed, from operational to analytical to collaborative. Readers understand which fits their needs best. Additionally, the importance of analyzing customer profitability and ROI for CRM strategies is examined. Customer expectations and satisfaction are emphasized, driving exceptional experiences and unwavering loyalty. Readers discover the significance of customer-centric approaches and cultivating strong, profitable relationships through effective acquisition, retention, and loyalty strategies.
Customer value and lifetime value are explored to maximize profits. Valuable insights cover customer experience management and web-based support for enhanced interactions. Practical tips plan and implement digital CRM strategies for competitive advantage. Essential IT tools, challenges, and overcoming them are focused on to succeed where others failed. Metrics measure CRM success and data leveraging improves customer insights transforming businesses. Segmentation variables personalize CRM strategies effectively.
Competitive analysis and positioning stand out from competitors. The importance of effectively designing and managing customer touchpoints for seamless experiences driving loyalty is emphasized. B2B customer relationships are explored, focusing on unique dynamics. Data collection, integration, quality management ensure data management and analysis are prioritized. Powerful customer data analysis techniques and tools drive actionable insights transforming businesses. Eli Jr provides a comprehensive CRM roadmap.
This book equips readers with the knowledge and tools to build lasting, profitable customer relationships changing their business forever.
He provides actionable steps to implement effective strategies. The types of CRM are discussed, from operational to analytical to collaborative. Readers understand which fits their needs best. Additionally, the importance of analyzing customer profitability and ROI for CRM strategies is examined. Customer expectations and satisfaction are emphasized, driving exceptional experiences and unwavering loyalty. Readers discover the significance of customer-centric approaches and cultivating strong, profitable relationships through effective acquisition, retention, and loyalty strategies.
Customer value and lifetime value are explored to maximize profits. Valuable insights cover customer experience management and web-based support for enhanced interactions. Practical tips plan and implement digital CRM strategies for competitive advantage. Essential IT tools, challenges, and overcoming them are focused on to succeed where others failed. Metrics measure CRM success and data leveraging improves customer insights transforming businesses. Segmentation variables personalize CRM strategies effectively.
Competitive analysis and positioning stand out from competitors. The importance of effectively designing and managing customer touchpoints for seamless experiences driving loyalty is emphasized. B2B customer relationships are explored, focusing on unique dynamics. Data collection, integration, quality management ensure data management and analysis are prioritized. Powerful customer data analysis techniques and tools drive actionable insights transforming businesses. Eli Jr provides a comprehensive CRM roadmap.
This book equips readers with the knowledge and tools to build lasting, profitable customer relationships changing their business forever.
Fiche technique
- Date de parution : 19/12/2023
- Editeur : Draft2Digital
- ISBN : 8223684282
- EAN : 9798223684282
- Format : ePub
- Caractéristiques du format ePub
- Protection num. : pas de protection
À propos de l'auteur
Biographie de Eli Jr
Elias Zeferino Manhiça Junior, known simply as Eli Jr is a force to be reckoned with due to his multifaceted talents and entrepreneurial spirit. Born in the beautiful landscapes of Mozambique, Africa in 2001, Eli Jr wears many hats and is committed to using his gifts to generate wealth and eradicate poverty. He is a gifted wordsmith whose soulful vocals earned him a contract with Platinum City Music Group, and a skilled composer crafting musical tales that have captivated hearts across borders.Eli Jr's melodic journey began in 2010, sparking a fervor that would soon enchant listeners worldwide. Raised amid the bustling rhythm of Maputo and culturally flourishing in Lichinga, his music displays the richness of his experiences. He currently has two acclaimed albums available - International Baby and Genesis - both produced in partnership with Platinum City Music Group. Beyond his artistic success, Eli Jr has unveiled his brilliance as an author focused on academic and business topics.
His published titles to date include Wealth Management Skills Guide, A Treasure Of Ideas, The Excellence Blueprint, Information Technology For Business, Social Media Management, Business Affairs Management, Business Communication Management, Family Management, Facilities Management, Customer Relationships Management, Change Management, Health Management, Human Resources Management, Innovation Management, Investments Management, Knowledge Management and Environmental Management.
Eli Jr is dedicated to using his multifaceted talents and businesses to generate wealth and alleviate poverty through knowledge and inspiration. He is sure to continue accomplishing great things.
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